Sir Rocha Gotcha! Dixon Schwabl Podcast

Met up with my friends at Dixon Schwabl Creative Agency for my second time on their podcast!

We talked about the steps I've taken to grow the brand since the last time we talked to in 2015. Chatting all about how I balance my side hustle with my full time gig and what it’s like for a food blogger to go out to eat. Then we play a fun game of Sir Rocha GOTCHA! 

ROC GIRL GANG - Panelist & Social Media Workshop Speaker

In April 2017, I had the privilege to sit on an incredible panel of women for the ROC GIRL GANG quarterly series, "Becoming Boss". This is where you you hear from women who have all successfully turned their passions into full-time businesses. But the focus is on BECOMING, you will hear about how they got started, things they struggled with and how they overcame their obstacles. The blog is part-time for me, but it often feels full-time as I dedicate a lot of my nights and weekends to it. 

I led a social media workshop on 5 Ways to Improve your Social Media Presence, speaking to five key points for improving our social media presence: 1. Have a game plan; 2. Develop your voice and own it; 3. Fresh and relevant imagery matters; 4. Get to know your peeps; and 5. Keep tweaking your secret sauce

Read more on the recap of the event, here.

Sir Rocha Says debut in Post Rochester Spring 2017 Issue

Photography:  Hannah Betts

Photography: Hannah Betts

So happy to share my debut in the newest issue of Post Magazine. Blown away by the photos by Hannah Betts Photography & my story captured by Jen Brunett. Pick up your copy at your local Wegmans & Hart's Local Grocers. Never stop sharing your passion or heart with the world! 


POST is a quarterly magazine published in Rochester, New York. They tell the hidden and untold story of Rochester's innovators, artists, entrepreneurs, dreamers, and doers. This is how they see Rochester- a parade of people, ideas, talent, and passion that is too inspiring not to share."

They want to reflect all of our city- the good and the bad, the beautiful and the ugly. This is our city- this is Rochester.

Source: Post Rochester 

I Am Enough | My first TEDxTalk

I AM ENOUGH - TEDxAllendale Columbia School

In Linh's inspiring talk, she shares how she struggled to believe in herself and in her abilities. She shares her secret to overcoming self doubt as she walks the walk and continues to create and share what she loves with the world. Linh Phillips is a native of Rochester, NY and the founder & author behind Sir Rocha Says (, a local food & drink blog dedicated to helping our community discover new experiences. Her core mission is to help others fall in love with Rochester. Linh is a self-proclaimed experiential explorer and food lover. She loves meeting new people, hearing their stories, immersing herself in new places and shining a positive light on Rochester. Since the blog’s launch in October 2014, the blog has grown exponentially and has served as an approachable and fun way to celebrate the awesomeness of local food. Follow her food adventures on her website & social media @sirrochasays to keep up on the latest happenings in the area! This talk was given at a TEDx event using the TED conference format but independently organized by a local community. Learn more at

Listen to the WHAM1180 Food & Wine Show on Jan. 7th with Sir Rocha Says

In early January, I had the absolute pleasure of filling in as a guest host for #sauceboss Paul Guglielmo's WHAM 1180 Food & Wine show. Pauly was enjoying his honeymoon and needed a fill-in for the January 7th show. Hope we did you PROUD Pauly! 

I invited fellow bloggers in the Rochester area, Sarah Potter from The Pastiche and Mackenzie Piccareto from Mackenzie's Table. You'll hear us dish on our #ROC Bucketlist for 2017 of local places to try: Brunch spots, Asian food spots, happy hour with your homegirls and more! Click on this link to hear about the places we will be checking out in 2017! 

Sir Rocha Says Featured in the Inaugural Launch of ROC Our City

Photo Credit: ROC Our City 

Photo Credit: ROC Our City 


ROC Our City is a website that features interviews with those whose personal and professional journeys represent the best of Rochester; bold, authentic, and driven. Our goal is to shed light on their stories so that we can better understand the beauty that surrounds us: the way we live, learn, and grow, together, within this city.

In sharing their lives with us, and you, ROC Our City is not just another love letter to Rochester, it is an homage those who make this city resilient, close-knit, and forward thinking. Inspired by all things Rochester, both past and present, we hope to inspire others the same way the people of this city continue to inspire us.

So honored to be featured for in the launch of ROC Our City! Go Rochester! 


Sir Rocha Says, Rochester Beer Gals turn 2 together

In November 2016, Sir Rocha Says and the Rochester Beer Gals got to sit down with D&C reporter Will Cleveland to share our mutual love for Rochester and details about our 2 Year Anniversary Party! Will captured our sentiment beautifully and we are thrilled to have had the opportunity to be featured in the Democrat & Chronicle paper. Click on the link here to read. 

Sir Rocha Says wins 'Best Local Twitter' in Roc City News!

So proud to share that I won Rochester City Newspaper's Best of Rochester 2016 for Best Local Twitter! I was nominated across 4 categories: Best Local Website, Instagram, Facebook, and Twitter! It was an honor to be in the same category with many locals who are making an impact here in Rochester. Thank you to everyone who voted and for your endless support. Let's continue to shine our light on Rochester. 

Photo Credit: Michael Hanlon

Featured as part of D&C "Celebrating Rochester's food scene"

This past summer, I had the opportunity to bake bread with 7 influencers in the Rochester Food Scene. This was orchestrated by Tracy Schuhmacher from the D&C. We shared our back story, our passion for the industry, and where we thought Rochester was heading. 

This story was part of the premium edition in September for the D&C. They had a beautiful spread containing scrumptious places to eat, dining out, local beers to try, and much more.

Make sure your click on the link to read



RAF's 20 Minutes & A Beer, Speaker Sir Rocha Says

Photo by  Rich Brainerd

Photo by Rich Brainerd

In April 2016, I had the privilege of serving as the guest speaker at the RAF (Rochester Advertising Federation) 20 Minutes & a Beer event. The RAF is a local organization that advocates for exposing our community to new creative ideas and experiences that will inspire us. Each month the RAF hosts a monthly event at Good Luck restaurant, where the featured presenter will share about a topic they are passionate about, while guests enjoy a beer or cocktail while listening in. It is open for anyone who aspires to learn more about marketing, so make sure to join the next one!  I shared 5 Ways To Grow Your Blog Like A Boss. 

Over 100+ people came to listen and the house was packed! It was such an incredible experience and I felt proud to share my passion & personal story as a way to inspire others to chase after their creativity. Thanks for having me RAF! Read their blog post, here. 


Q&A Interview with ROC Girl Gang

Exploring Rochester One Bite At A Time with Sir Rocha Says

Recently I had the pleasure of being interviewed for the Roc Girl Gang. Roc Girl Gang was founded by a local graphic designer and creative Sarah Knight. She wanted to set up a place where we could feature local creatives and their work, host giveaways & create a space to support, encourage and inspire one another. Go Sarah! Each week they feature a new lady boss, and I was featured this week! Please click on the link to read about what inspired me to begin Sir Rocha Says and see the awesome photos taken by photographer Emily Patten

Sir Rocha Says releases 3rd publication in Accent Magazine

My third publication in the Spring/Summer issue of Mann's Jewelers Accent Magazine was released in April 2016. You can read about the 5 local classes to discover your inner...Barista, Bartender, Vegan Chef, Brewmaster, and Cheesemaker. I also wrote an extended feature on 7 classes. 

Twice a year, Mann's Jewelers issues a lifestyle magazine that spans outside of just jewelry with articles that speak to local food spots, cocktails, travel, people, fashion, and so on. It is a beautifully crafted magazine and you can actually pick up a free copy at your local Wegmans or in-store at Mann's. Click on the image below to access. Happy reading! 

Featured on WXXI News, Monetizing Creativity

This story by Greg Pokriki is part of a journalism collaboration between WXXI and St. John Fisher College, giving aspiring student journalists the opportunity to report on and create stories for WXXI listeners, viewers, readers. Read more to hear about how myself and others look for ways to monetize creatively to avoid sacrificing our credibility or brand.